BRAND & COMMUNICATION OFFICER

The successful candidate will create and manage the perception of the organisationas a leading brand with expertise and excellent service on all digital media and communication platforms.

ESSENTIAL DUTIES/KEY JOB ROLES AND RESPONSIBILITIES

oGenerate content that promotes the organisation as a leading brand

oGenerate content to highlight the achievements of the organisation

oManage the organisation website for usability and effectiveness, ensuring timely, accurate and up-to-date content. Upload and publish content by the various organisations

oMonitor website to determine usage patterns and traffic to provide required data to improve effectiveness and ensure communication goals are met

oMonitor all digital presence and ensure information accuracy across all platforms

oMonitor and analyse digital trends and new media for adoption

oPublish and share contents provided for driving engagement on social media

oMonitor social media and other platforms and give suggestions for appropriate response to threats and opportunities

oDrive a culture of social media excellence

oCarry out periodic digital audits to ascertain brand adherence and monitor footprints

oReview andupdate website content periodically for effective search engine optimisation (SEO)

oAct as liaison between the organisation and the media agencies

oConversion of all communication activities to actual revenue for the organisation

SKILLS/ REQUIREMENTS

oIn-depth knowledge and experience in digital and social media managementoExcellent written and verbal communication skills

oStrong presentation skills

oAbility to manage multiple projects and work under tight deadlines

oCreative thinker able to set strategy to action and show results

oKnowledge of PR, brand management and communication

QUALIFICATIONS

Bachelors’ degree in any discipline (preferably Mass Communication or English).

 LOCATION: VICTORIA ISLAND, LAGOS