SALES & MARKETING MANAGER

SALES & MARKETING MANAGER ROLE

The company is into manufacturing of building blocks, paving stones, construction equipment like concrete mixers, wheel barrows, etc. and it’s based based in Abijo along the Lekki-Epe axis.

 

JOB TITLE: SALES & MARKETING MANAGER

He/ She will create marketing strategies to effectively advertise the company's products and services, function as the contact point for both old and new clients, and ensure the profitability of the company.

 

JOB RESPONSIBILITIES

• Overseeing the marketing and sales department, planning and coordinating the marketing and sales activities of the company.
• Identifying potential customers and meeting with prime potential customers.
• Developing marketing campaigns, plans and strategies
• Advising and assisting in recruiting and training marketers, salesmen/sales representatives.
• Developing a pricing strategy that maximizes profits and market share while considering customer satisfaction.
• Understanding and developing budgets including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
• Compiling lists describing the organisation’s offerings.
• Developing and managing advertising campaigns and promotions
• Organizing Company conferences, workshops, trainings, trade shows and other events.
• Building brand awareness and positioning
• Directing, planning and coordinating marketing efforts and communicating the market plan
• Researching demand for the organization’s products and services and evaluating competitors
• Handling Social media, public relation efforts and content marketing and producing valuable and engaging content for company’s website and blog that attract and convert target groups
• Building strategic relationships and partnering with key industry players, agencies and vendors
• Overseeing, creating and delivery of press releases, advertisements and other marketing materials.
• Designing of print ads and publications
• Interacting with various departments including research and development, manufacturing, supply chain, legal and compliance.

 

SKILLS

• Has great communication and listening skills
• Has good interpersonal and persuasion skills
• Outstanding research and organizational skills
• Exceptional analytical and problem-solving skills
• Excellent multi-tasking and documentation skills
• Exemplary project management skills

 

QUALIFICATIONS

• Must have a bachelor’s degree in business administration or any related field
• Must have above 2 years of work experience as a Marketing Manager
• Must be knowledgeable and updated when it comes to market trends, processes and policies
• Proximity to Abijo along the Lekki-Epe is an advantage

 SALARY: 150,000